How We Got Started
Premium Fitz was established in 2020 when founder Da'kevian Dean went searching for an authentic Chris Jackson basketball jersey and noticed how difficult it was to find one and realized he couldn't be the only one with this problem. This sparked the idea into what is now Premium Fitz, a business that represents the players of the past and present .
Premium Fitz believes in providing the people with authentic, stylish, and quality sporting apparel. We want our customers to feel like they have made an investment rather than just another purchase. That's why we look to provide the best quality and style so you can feel that much closer the game.
In 2020, Da’kevian Dean set out to put rare authentic sports apparel in motion after he discovered how difficult it was for him to find a particular basketball players jersey and had no luck. This is when he came up with the idea to establish Premium Fitz.
Premium Fitz’s mission is to provide real sports heads as well as fashion lovers with rare, authentic, and quality apparel. We want the people to feel like they are making an investment rather than just buying another jersey no matter what side of the field they choose to play on.
Premium Fitz is the new wave of sports apparel.
Premium Fitz believes in providing the people with authentic, stylish, and quality sporting apparel. We want our customers to feel like they have made an investment rather than just another purchase. That's why we look to provide the best quality and style so you can feel that much closer the game.
In 2020, Da’kevian Dean set out to put rare authentic sports apparel in motion after he discovered how difficult it was for him to find a particular basketball players jersey and had no luck. This is when he came up with the idea to establish Premium Fitz.
Premium Fitz’s mission is to provide real sports heads as well as fashion lovers with rare, authentic, and quality apparel. We want the people to feel like they are making an investment rather than just buying another jersey no matter what side of the field they choose to play on.
Premium Fitz is the new wave of sports apparel.
THE Founder
Da'kevian Dean
From North Gulfport, MS, Da'kevian had always set out to control his own destiny. Growing up in Mississippi he enjoyed participating in numerous sports, but his love was playing football. Attending West Harrison High School, he excelled in track and field as well as set many school football records that still stand today earning him a scholarship to play football in junior college. After his playing days were over, Da'kevian started his new life in the work force setting out to eventually become his own boss. Da'kevian was inspired to create the Premium Fitz brand after searching for an authentic Mahmoud Abdul-Rauf formally known as Chris Jackson jersey and had no luck finding one, sparking the idea to launch Premium Fitz and be the solution to his own problem.
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Favorite Music Artists: Michael Jackson, Marvin Gaye, and Anita Baker
Favorite Athletes: Chris Paul, Lebron James, Tyrann Mathieu, Deion Sanders, and Gervontae Davis
Favorite NFL team: New Orleans Saints
Favorite NBA team: Los Angeles Lakers